PUORO FM
Full business branding including custom icons and graphic + merchandise design
Puoro FM is a Māori online radio station taking the next step with their visual identity.
With a focus on waiata māori and māori music production, Puoro FM was equipped with a fresh set of logos, icons and a brand pattern inspiration by curved lines and form. With keyboards featuring heavily in their day-to-day work, their logo and icon are inspired by both piano keys and a grand piano silhouette.